Everyday Swim is a national project which aims to get more people swimming and find out ‘what works’ in getting more people into our pools.  Everyday Swim is led by the Amateur Swimming Association and has investment of £3 Million from Sport England and over £1 Million from local partners. 

It is made up of eight local projects which form a national network.

Each project has a different focus. 

The aims of Everyday Swim are to:

• Increase participation in the project areas by 2% per annum by December 2008.
• Closely monitor what works, what doesn’t and why in achieving this target.
• Demonstrate real change to encourage others to emulate successes.
• Share the learning across the country to ensure the benefits of the project are felt beyond the project areas.