Everyday Swim East Midlands

A twelve month Everyday Swim research project was launched in Bolsover, East Midlands, in February 2008.

Creswell Leisure Centre was selected as the centre from which to host the research project, which will see an emphasis on monitoring the impact of facility improvement and delivery of a new marketing strategy.

For further information please contact:Roger Glithero, East Midlands Regional Director roger.glithero@swimming.org
01509 618692

or

Paul Blakemore, Centre Manager Creswell Leisure Centre
enquiries@bolsover.gov.uk
01909721371

Other areas

While the current funding for Everyday Swim projects has been committed, a lot of the early findings have shown that culture change is driven by changing attitudes as much as investing large sums of money.

If your area is interested in learning from the Everyday Swim areas in a more structured way, possibly with a view to attracting other forms of investment, then contact Kate Sargant, Swimming Activity Manager at the ASA on 0117 330 2667 or email everydayswim@swimming.org. Alternatively, contact your ASA Regional Office - details can be found at http://www.britishswimming.org